Screenwriting : What Pitch Material Do You Make? by Maurice Vaughan

Maurice Vaughan

What Pitch Material Do You Make?

Here’s the pitch material I make for a feature script:

– Logline

– Script poster

– 2-word pitch (sometimes 3, 4, or 5 words)

– Treatment

– Pitch deck

– Stage 32 Logline page for my script (www.stage32.com/loglines)

– Written pitch

– Sometimes a live pitch

– Email query letters

– Short synopsis (I use it for the treatment, pitch deck, Stage 32 Logline page, written pitch, and sometimes email query letters)

– Full synopsis (for the treatment)

What pitch material do you make for a script or series?

Maurice Vaughan

That's great that you've never been asked for anything other than a verbal pitch, Drongo Bum. Sometimes that's all you need. Script posters, pitch decks, etc. have gotten me script requests and jobs. Plus, I like making these things.

Michael David

Maurice Vaughan Which of those items do you find is requested the most?

Maurice Vaughan

Great question, Michael David. Logline, pitch deck, and short synopsis.

Jim Boston

Maurice, I like doing written pitches...for now, I feel more comfortable doing them than verbal ones. (Yep...I'm still working to change that and get as comfy with verbal pitches as I am with written ones.)

My written pitches start with a brief explanation of how what I'm pitching came about. Then I list format, genre, comps, logline, and setting...followed by a short synopsis, a summary of major characters, and I conclude with a "summing up" of what the major characters have to go through in the story.

I love doing script posters...even if they're not attached to the pitches. Still, I include the posters when I'm working with tools such as ScriptHop (works like a pitch deck) and Prewrite (works the way a lookbook does).

Here's wishing you plenty of success here in 2025 (and beyond)!

Maurice Vaughan

Hey, Jim Boston. That's a great way to start a pitch! I'm more comfortable doing written pitches too. I'm getting more comfortable with live pitches though.

I've heard of ScriptHop and Prewrite. I plan on trying them out. I'll probably try Prewrite first since I've been thinking about finding a new program to outline in for a while.

Thanks. Hope you have a lotta success this year and beyond!

Sydney S

I love this list Maurice, saving!

Maurice Vaughan

Thanks, Todd Fabyanic. What pitch material do you make for a script/series?

Maurice Vaughan

Thank you, Sydney S.

Oleksandr Shcherbyna

Great list!

Maurice Vaughan

Thank you, Oleksandr Shcherbyna. What kind of pitch material do you make?

Oleksandr Shcherbyna

Maurice Vaughan I'm on the producing / production site. Currently I don't make material for myself, if that's what you mean. But, as I mentioned in other places, I'm looking into interesting projects to co-develop. For such a project I could produce a lot of things - from pitch decks to animation, 2d/3d, cinematics, trailes, mixed reality reels, you name.

Jill Gambaro

Great ideas! I don't do a script poster or a two word pitch. I'm going to try both.

Maurice Vaughan

That's right, Oleksandr Shcherbyna. You're the production side. Thanks for commenting though. Maybe you'll hear from writers who have projects you'd be interested in co-developing.

Maurice Vaughan

Thanks, Jill Gambaro. Glad to hear it! Script posters and 2-word pitches are great for query letters, Stage 32 Logline pages, and social media posts.

Alejandro Lalinde

thats intense -- i like the fact that you have a list for whatever project-- smart

GJ Harvey

After watching a Scriptfella video on YT, I've started experimenting with concept/pitch trailers which are essentially extended loglines in video format.

Maurice Vaughan

I'm doing the same thing, GJ Harvey. I've been practicing in Canva.

GJ Harvey

Maurice Vaughan Share a link?

Maurice Vaughan

They're not ready to share, but I'll let you know when they're ready, GJ Harvey.

Maurice Vaughan

Thanks, Alejandro Lalinde. I've been using loglines, treatments, etc. for a long time. Some of the things on the list are newer, like the 2-word pitch. And I'm always trying to come up with new ways to pitch my scripts.

Maurice Vaughan

Hey, Marty Howe. The pitch material I made got me connections, a lot of script requests, shopping agreement, four short script sales, and a ton of screenwriting jobs and ghostwriting jobs.

Vital Butinar

Everything! I do it all and create a pitch deck and a reel if I can.

Maurice Vaughan

Great, Vital Butinar. How long are your reels normally?

Vital Butinar

Maurice Vaughan usually about a minute and a half or less. I can't remember, I think I showed you one once.

But I'm not sure what good any of this does for my projects, it seems it doesn't do anything.

Maurice Vaughan

Ok, thanks, Vital Butinar. About a minute is what I'm aiming for. Keep networking and pitching. You'll find the right people for your projects.

Maurice Vaughan

Hi, Williams Clack. You don't have to pay to pitch your script. You can network on Stage 32, other places online, and in person (like at Stage 32's Meetups www.stage32.com/meetups), and it might lead to opportunities to pitch your script for free.

Mark Deuce

I love to use Elevator Pitches

Maurice Vaughan

I like that idea, Rebecca James. You could send it to support@stage32.com.

Michael Dzurak

Logline, comparative, 1 or 2 page synopsis

Erin Leigh

I typically have a logline, tagline, short summary, long summary, sample movie poster, and pitch deck. My pitch decks include the short summary, comparable titles, sample casting/descriptions, market stats, a bio, and a list of my other projects.

Maurice Vaughan

It's always great to have elevator pitches ready, Mark Deuce.

Maurice Vaughan

Have you thought about making a short synopsis, Michael Dzurak? 5-6 sentences.

Maurice Vaughan

You're ready, Erin Leigh! What kind of market stats do you put in a pitch deck?

Wyman Brent

I am inspired to create a pitch about a story titled Son of a Pitch. It could be my life story.

Maurice Vaughan

Great title, Wyman Brent!

Erin Leigh

Maurice Vaughan I'm not really a "numbers" person, but I look for current info related to viewing habits/demographics/what people are watching based on the genre I'm pitching. For my female-centric comedy, I found a stat that 54% of viewers who watch comedies are women--anything that will help the potential sale. And the English instructor in me always verifies and cites the source. ;)

Imola Orbán

Hi Maurice Vaughan , I have a question: what is the "pitch deck"?

Mone't Bradley

Poster

Pitch, (4 minute), Written (1) Page

Logline and query , (1) Page

Concept Page, (1) page

Brief Synopsis of First Future Episodes, (1) Page

Character Description Of key Players (1) Page

This is the my series Bible or Pitch Deck

Maurice Vaughan

Hi, Mone't Bradley. "This is the series Bible? or Pitch Deck." Sorry, I'm not sure what you're asking.

Mone't Bradley

I'm not asking a question, but just answering yours on the pitch material that I use for my scripts.

Stephen Folker

Less is more depending on whom you share it with.

Maurice Vaughan

Oh ok, Mone't Bradley. Sorry about that. Do you make your posters and pitch decks or hire someone to?

Maurice Vaughan

Hey, Stephen Folker. Less pitch material?

Stephen Folker

Maurice Vaughan Yes.

Busy people don't want to read a 20 page pitch deck. Keep it simple, concise and don't put a bunch of info that is irrelevant.

Maurice Vaughan

You're right, Stephen Folker. I like to keep my feature pitch decks to 10-15 pages. My decks don't have a lot of text. I save the other info for the treatment or series bible.

Mone't Bradley

I make my own posters, but I have a screenwriting consultant that I've been working with for years, who has helped me to develop my scripts and my series packages..

Marie Phillips

I think in this day and age, less is more. Would 15 pages get read? A blistering one page summary that grabs attention has more chance of getting read. If they like that, they are likely to read the script. Just my two cents.

Maurice Vaughan

That's great, Mone't Bradley! I use Canva to make posters for my scripts. What program do you use?

Maurice Vaughan

It's like that a lot of times nowadays, Marie Phillips. Less is more. I used to write long query letters, but I usually keep them short now. It's a great idea to have a one-pager on hand.

Erin Leigh

Marie Phillips My pitch decks are about 15 slides, but they're not text heavy. A 15-page summary would be more like a treatment, which an exec could potentially ask for. I haven't written treatments for my scripts (probably should), but I keep everything else on hand so I can quickly pass along whatever they prefer to see. Deck? Sure. Summary? You bet. Script? Absolutely. (Treatment? Oh $%!*)

Wyman Brent

I do keep a deck of cards which I use specifically to make pitches. I pitch the cards all around the room when things are not going well.

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